BUSINESS AND SOCIETY2006We live in the teaching age and at once only those who ar lazy do not accustom the immense opportunities , provided by innovative information technologies . Our world has significantly changed from those times when most of daily routine tasks were d wizard manu whollyy by humans and those who want to pee there hardlytocks under the sun must have their hands on the pulse of time . Further more than , it is a common companionship that we live in the assembly line world where most of functions atomic number 18 sold and bought , thus those who are willing to become entrepreneurs should be ready for fierce competition on the market . Winners are generally those who are more informed and consequently compromising by responding to the customers demands . In a word , to succeed unitary must get most of the available technologiesFor many muckle nowadays the net income has become the major and crucial information source that keeps them update . Furthermore , it is of invaluable help for duty owners in to communicate with their actual and prospective clients and promote the goods and work you produce . What is more , the range of your customers is not limited by location as you can reach them and attract from all over the world Launching global marketing campaigns with a many-thousand target audience just from your office or thus far home - a century ago it was impossible and unimagined but is quite feasible now . Here one can use such methods as direct ` email marketing , `search engine marketing `autoresponders , `pay per chat engine , etc (1 , 2006 . Undoubtedly each company s marketing strategy should be specific and work best to it only but adopting your competitors experience can be a reasonable thing to do (and here comes the Internet that offers wide range of contrary search engines , for example , Yahoo .com or Google .com , etc Furthermore , low-cost online questionnaires and reports can provide you with exhaustive information about your customers ask and preferences .
The benefits of employing information and communications technologies are obvious and lead to more economic , cost-effective and efficient way of doing business . Results benchmarking has shown that often bigger share of business belongs to those who are using the Internet technologies (2 2005Nobody would argue that the latter requires some prerequisites , among which one can adduce four major factors that greatly affect the so-called business environment where developing technologies are going to be employ They are : skillful staff (highly qualified human crown with professional PC knowledge is of key importance for maximum utilization of information and communication technologies , particularly for entrepreneurship appropriate ironware and software special managerial organization and sufficient assets . endure but far not the least , the customer should swan you and have confidence in protection of his consumer rights , hence , your act should be subject to special rules and regulationsIn addition , one should come into consideration some external factors such as presidency policy toward implementation of innovation techniques , access to public , whateverHowever , though the listed above advantages of using the Internet and other information...If you want to get a full essay, order it on our website: Ordercustompaper.com
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