Kudler Fine Foods - Mgt

The Expansion of Kudler Fine Foods: An Analysis of the firstly Three locomote in the 9-Step Problem- Solving Process Melanie Smith University of Phoenix Management Barbara Psachos February 2, 2009 The Expansion of Kudler Fine Foods: An Analysis of the First Three Steps in the 9-Step Problem-Solving Process Kudler Fine Foods (KFF) is a epicurean grocery store. Since the string outing of the first store in La Jolla, California, KFF has added two additional locations to the company, Del Mar and Encinitas. The stores offer the customers quality, organic, epicurean products in their bakery, meats, produce, cheese and dairy, and wine departments. They also offer specialty shops in the stores and catering services. The company has a vision to become the premiere gourmet grocery store. In order for the companys vision to become a reality, the issues and opportunities of the company must be closely examined, the problems need to be clearly defined, and specific shoemakers last goals need to be developed. Since it is important to focus on integrity issue or opportunity at a time, this analysis will focus on store expansion opportunities. KFF has already made use of store expansion opportunities by opening two additional stores.

The first store, in La Jolla, is go along to experience growth since its opening in 1998. The store is turn up in a well dwell area with a wealthy average household income. The store in Del Mar, open in 2000, is not doing as well. The king-sized part of the wish of success for the Del Mar store is its location. The area has a large enough average household income, but the population is not large enough to support the store. In 2003, a terce store was opened, located in Encinitas. The area is well populated with a higher average household income. KFF has no need competition because there are no other gourmet stores in their geographic area. The company selects locations for stores that the possible customers can generate the higher priced, quality products.... If you want to get a unspoiled essay, order it on our website: Ordercustompaper.com

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