Dell

Name : Muhammad Ali
Registration ID:
Subject: Strategic Management
Topic : courting Study on DELL
Course Instructor: Mr. Faisal Qureshi

Q1.
Driving Forces of qualifying in the reckoner industry

The primary industry of Dell is personalized computer and computer equipments that are evolving with the passage of time due to constant advancement of technology. The dynamic nature of environment offers original opportunities to Dell while posed certain threats to various shammer of the market including Dell. The competitors of Dell can be grouped into cardinal categories: those who sold their products directly to guest and those who use intermediary ravish to distribute their products.
Dell arrive its competitive advantage from troika dimensions that are:
1. The value that the company creates for its customer b providing them high-performance technology, aesthetic designs, superior performance and technical support creates an wonderful value for the offerings of the company.
2. Dell charge competitive prices for its various products in the market. The company follows variety of pricing strategies depending on the market conditions. The accusive of the pricing policy is to create happy and satisfied customer profitably.
3.



Dell has the ability to produce superior performance products at a very low cost due to its locating in the market because the company enjoys various types of economies which are non at the disposal of other players in the market. The company thus has the ability to offer its products at significantly lower prices than its competitors in the market.
4. Dell differentiates their laptops and PCs many different levels including direct-to-customer model, grammatical construction better-quality performance and up-to-date technological products, and direct customer interaction in diverse marketplace.
Q2.
Key success factors (KSFs) in the computer industry

Direct Model:
The company use direct gross revenue approach that has enabled the firm to enjoy direct...If you want to get a full essay, order it on our website: Ordercustompaper.com



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